By Shreya Jois, Partnerships As the news came out that Google will be changing the names of both their AdWords and DoubleClick platforms, industry professionals everywhere couldn’t help but wonder if this was Google’s way of signaling a larger attempt to become more ambitious in…
By: Shreya Jois, Partnerships Being “Instagram Famous” just increased to an even higher level. The Digital Video industry without question has skyrocketed in the past few years, and there is no larger sign of this than Instagram’s newest venture into the long-form video…
By Shreya Jois, Partnerships As subscription services for almost every type of media product are popping up everywhere, from MoviePass to Spotify, one of the biggest questions on everyone’s mind is when news media will be added to this growing list since many apps and companies have tried, but none have achieved Netflix level success.…
By Stephanie Wang, Partnerships On May 22, 2018, Congress passed a series of revisions to the Dodd-Frank Wall Street Reform and Consumer Protection Act, arguably the most drastic financial regulation revisions to be passed since 2010, when the Act was passed. Dodd-Frank was originally passed as a crisis prevention response to the 2008 Financial Crisis.…
By Shreya Jois, Partnerships Intern Although TV has arguably gone through the largest amount of changes to its platform in the last decade, one aspect that seems to be here to stay is the widespread use of data in order to…
AGENCY TO DELIVER DATA-INFORMED MARKETING CLARITY FOR AMBITIOUS B2B BRANDS FOCUSED ON RESULTS New York, NY, June 6, 2018 –Working Media Group (WMG), an entrepreneurial strategic media and analytics agency with a thirteen-year track record of helping hundreds of clients better engage prospects, today announced the launch of a new full-service independent NY agency, Digitent.…