BSAFE MOBILE SIGNED WORKING MEDIA GROUP AS AGENCY OF RECORD TO HANDLE MEDIA PLANNING, EXECUTION AND ANALYTICS
Working Media Group is excited to team with smart people with a great product on the leading edge of forward looking technology designed to keep drivers safe in the ever-evolving mobile environment. As agency of record for or our newest ambitious client we will be managing all aspects of digital media planning, execution, and analytics and spearheading to drive brand awareness and impact sales for small business and for direct to consumer.
“Working Media Group’s digital marketing expertise, particularly in the direct to consumer space, will be key to our ability to test, optimize and succeed as we bring this revolutionary product to today’s mobile consumers,” said Rich Lefkowitz, CMO of bSafeMobile. “We look forward to growing our sales with the help our new media AOR, Working Media Group.”
bSafeMobile by Cogosense is a software solution for smartphones and tablets that detects the driving state and automatically puts a device in safe mode while driving. In safe mode, a curtain screen blocks access to the keyboard and screen. All notifications and alerts are suppressed – including incoming calls, texts and emails. Additionally, bSafeMobile monitors and reports on unsafe driving behaviors, including speeding, hard braking and excessive acceleration.
We believe this is a powerful safety tool that will be well received by small business and individual audiences concerned with safe operation of vehicles and safe-guarding employees and loved ones. bSafeMobile will be a key factor in preventing texting while driving, avoiding fines and making the roads safer for everyone. For more information on bSafeMobile visit https://bsafemobile.com/