As Co-founder & CEO, Marty has over 25 years of operating executive experience and delivers both strategic business and media consulting advice to all clients. Marty co-founded Working Media Group to capitalize on the need for high quality research, media planning and buying services to mid-size firms. Working Media Group couples that with expert service with unique analytics to optimize performance and ongoing client success. Working Media Group’s interests are closely aligned with those of its clients and as our clients grow, we grow with them. This alignment has fueled Working Media Group’s own meteoric growth. Marty has successfully built, executed and optimized media campaigns across a host of industries enabling his clients to grow and maximize the return on their advertising investment. He has successfully grown clients selling both B2B and B2C including clients from education, technology, consumer package goods, direct response and non-profits.